Retargeting Prospects and Gaining Customers with Smart Campaigns

Marketing for Technology Partners

Retargeting Prospects and Gaining Customers with Smart Campaigns

About This Webinar

In this Zomentum MSP Webinar, marketing expert Scott Millar breaks down why retargeting is the missing piece in many MSPs’ lead conversion strategies. While website visitors show clear intent, most leave without taking action and without a plan to bring them back, that interest fades. This session teaches IT service providers how to create smart retargeting campaigns that keep your brand top-of-mind and turn warm prospects into paying customers.

What You'll Learn

  • Why retargeting is critical for converting website visitors
  • How to design smart, automated campaigns that bring leads back
  • Tools and platforms for building high-converting retargeting flows
  • Best practices for messaging, timing, and ad creative
  • How successful MSPs use retargeting to boost MRR
  • Agenda

  • Welcome & Speaker Introduction
  • The Prospect Drop-Off Problem: Why Visitors Don’t Convert
  • Retargeting Fundamentals Every MSP Should Know
  • Setting Up Smart Campaigns That Work
  • Real-World Examples of Retargeting Success
  • Live Q&A with Scott Millar
  • What's Included:

    Full webinar recording access

    Get Recording Access

    Access the full recording and resources

    Catch Up on Past Webinars

    Missed a session? Explore our on-demand library packed with insights to help you scale smarter.

    Automation Power-Up: Scaling Your Sales with Smart Workflows
    51 mins

    Automation Power-Up: Scaling Your Sales with Smart Workflows

    August 13, 2025
    Getting Paid Faster: A New Revenue Mindset for MSPs
    48 mins

    Getting Paid Faster: A New Revenue Mindset for MSPs

    July 31, 2025
    Crafting Proposals that Win in Minutes, Not Days
    60 min

    Crafting Proposals that Win in Minutes, Not Days

    July 16, 2025